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Our Client
Our highly successful global gambling client is expanding to Brazil and looking for a Mid-Level Growth Campaigns Analyst.
The Role of the Growth Campaigns Analyst
As they grow their operations in Brazil, they are looking for passionate, curious, and results-driven talents to join our mission of transforming digital gaming into a seamless, fair, and fun experience for all.
In this role, you will work across two key brands, helping to plan, execute, and optimize acquisition and performance campaigns.
You’ll play a vital role in expanding their players base, boosting first-time deposits (FTDs), and contributing to retention and loyalty. You will support the operational success of multi-channel campaigns by coordinating with both internal and external partners, ensuring asset delivery, campaign setup, campaign timelines and consistent tracking of performance metrics.
Key responsibilities for the Growth Campaigns Analyst
- Assist in planning, launching, and optimization of multi-channel acquisition campaigns (Meta, Google, Programmatic, in-app, native ads, conversion-oriented influencers etc.).
- Maintain up-to-date campaign calendars, requests, creative trackers, and assist on performance reports/dashboards.
- Brief and collaborate with creative, product, legal, and compliance teams to ensure timely delivery and accuracy of all acquisition and external retention marketing assets.
- Partner with agencies and external vendors to execute campaigns that comply with regulatory and brand guidelines, while seeking for results under the real purpose of an online casino: offering an entertainment alternative.
- Create local campaigns and support Brazilian localization efforts, adapting global campaigns to local nuances and player behaviours.
- Monitor and report on key acquisition and retention metrics (CTR, CVR, CPA, registrations, FTD).
- Identify performance gaps and proactively flag risks, delays, or underperforming initiatives, suggesting optimization alternatives.
- Assist in A/B testing of creatives, audiences, channels, and messaging to improve outcomes.
- Collaborate with content, communication and designers to produce effective and scalable assets, sharing KPIs and insights
- Contribute to post-campaign performance reviews and assist in building internal reporting decks.
- Monitor competitors, industry trends, and new media opportunities to bring innovative ideas to the acquisition mix.
Key Skills/experience required
- 3+ years of experience in marketing operations or performance/acquisition marketing.
- Strong familiarity with digital media buying platforms (Meta Ads, Google Ads, Programmatic…).
- Excellent organizational and project management skills with a detail-oriented mindset (experience with ClickUp or other management tool is a plus).
- Ability to manage multiple projects simultaneously while maintaining accuracy and speed.
- Experience working with creative and analytics teams.
- Strong numerical and analytical skills, with the ability to translate data into actionable insights.
- Fluent in Portuguese and English (mandatory); Spanish is a plus.
- Previous experience in a competitive, high-volume transactional e-business and/or gaming environment is a strong advantage.
- Familiarity with the Brazilian market, including regulatory nuances and consumer behaviour.
Benefits
- A collaborative work environment.
- Hybrid work setup: 3 days from home, 2 days in their São Paulo office
- Room to grow within one of the world’s top iGaming companies.
- Hands-on exposure to global and local campaigns with ownership of results and creative input.
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