Marketing Executive - Sweden

Our Client 

Our client is a fast paced online gaming brand looking or a Swedish Marketing Executive to help deliver the ongoing marketing strategy for the brand across different products in the Swedish market. You should be based in Sweden. 

The Role of the Marketing Executive

Working directly with the Swedish Marketing Manager, this is a hybrid role where you will initially be working on a 30 hours a week basis, with the potential opportunity further down the line to go full time.

Main responsibilities

• Write original, on-brand and compliant copy for the website, landing pages, blogs, organic social media, native, game descriptions, mailers, SMS, push notifications, SEO, hero banners
• Support the country marketing manager in planning and executing Swedish marketing for retention and organic campaigns / channels
• Work together with CRM, studio, bingo, games, global social media manager in the execution of marketing campaigns
• Share ideas and suggestions for new digital marketing initiatives and own the project
• Maintain and update the website, blog and organic social channels
• Work closely with the compliance department and marketing teams to ensure that marketing activities are entirely compliant including but not limited to mechanics, content and images

Additionally

• Research and find relevant static and video footage for marketing campaigns from game providers / stock photos and outline the creative approach based on the current Swedish marketing standards
• Quality assurance of the client on-site functionality including but not limited to the registration flow, deposits, withdrawals, game functionality and landing pages
• On-going competitive analysis on marketing trends, game selection, current campaigns, offers, and similar
• Stay up to date with current digital marketing trends in Sweden.

The ideal Marketing Executive will possess

• Great Swedish linguistic flair
• Excellent communication skills in both Swedish and English
• Previous experience in digital marketing / digital copywriting
• Experience in video editing / digital design
• Previous experience from the iGaming industry 

The Benefits

• You will have the opportunity to work with a highly successful brand, side by side, learning and developing your skills 
• A competitive pro rata salary of £24,000-£31,500 which translates to approx £17,000-£23,800 for 30 hours a week